Check and fix your ad tracking, free
No sign-up. Tools that work on your data run in your browser.
Free tools
- Tools
- 12
- Sign-up
- Not needed
- Your data
- Stays in your browser
Pick a tool
- Tracking scanScore a store's tracking: tags, routes, cookies on Safari, ad-blocker exposure.
- UTM builderCampaign links with Meta and TikTok dynamic values.
- Hash generatorNormalize and SHA-256 hash email and phone like CAPI.
- fbc & fbp toolBuild fbc from fbclid and decode _fbc / _fbp cookies.
- COD profit calculatorProfit per order and break-even ROAS, counting refused parcels.
- CAPI payload checkerPaste a Conversions API body; see what Meta will reject or can't match.
- Ecommerce event code generatorGA4, Meta and TikTok code for product, cart, checkout and purchase, with one shared event id.
- Consent Mode v2 generatorThe gtag consent snippet: denied in the EEA, UK and Switzerland, granted elsewhere.
- GA4 Measurement Protocol checkerPaste a server-side GA4 body; see what Google drops or won't join to a session.
- Meta event testerSend a Conversions API test event from your browser and see Meta's answer.
- ROAS and CPA calculatorBreak-even ROAS, cost per order and profit after ads, for prepaid orders.
- Facebook Pixel checkerIs your Meta Pixel firing, once, with event ids, and can blockers stop it?
What each one does
Tracking scan
Every request the page makes while it loads and scrolls, the cookies it ends with (lifetime, HttpOnly, and whether your server or a script set them), events fired twice, Meta event ids, Google Consent Mode parameters, CNAME-cloaked tracking subdomains and the weight of tracking scripts.
UTM builder
utm_source=facebook and utm_source=Facebook are two different sources in GA4. The builder lowercases and trims values you type (dynamic values are kept exactly).
Hash generator
Hashing uses your browser's built-in Web Crypto. The page makes no request with what you type.
fbc & fbp tool
fbc is fb.{subdomain index}.{creation time}.{fbclid}; fbp is fb.{subdomain index}.{creation time}.{random number}. Creation time is Unix time in milliseconds.
COD profit calculator
It earns nothing, still costs the outbound delivery plus the return charge, and the product comes back to stock, so product cost is counted only on delivered orders.
CAPI payload checker
Required fields, standard event names and their exact case, event_time in seconds and not older than 7 days, action_source and what website events need, SHA-256 hashing of contact details, unhashed IP, user agent, fbc and fbp, event_id, and value and currency on Purchase.
Ecommerce event code generator
On a purchase the id is your order id, so a reloaded thank-you page and the server event carry the same id and count once. Other events get a fresh random id: send that same id with the server event.
Consent Mode v2 generator
In the regional setup only the 32 listed countries start as denied; everyone else starts granted, so a Bangladeshi store selling at home loses nothing.
GA4 Measurement Protocol checker
GA4 accepts the request and silently ignores events with reserved names, too many parameters or a timestamp older than 72 hours.
Meta event tester
The request goes from this page to graph.facebook.com and nowhere else; Trakero never receives the token. It's in the request body, never in a URL.
ROAS and CPA calculator
Order value divided by what an order leaves after product cost and fees. Below it, every order the ads bring in loses money.
Facebook Pixel checker
Pixel ids, every event sent (PageView, ViewContent on a product page, and more), duplicates per page load, the eid that deduplicates against the Conversions API, the _fbp cookie's lifetime on Safari, and where requests go.
track.yourstore.comTrakeroYour store → your domain → Meta, Google, TikTok
Start counting every order today
Create a free account, connect your store and watch a test order arrive in Meta Events Manager.
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